Balaban Agency helps roofing companies get found on Google, win leads that are theirs alone, and book more inspections and contracts — not shared, recycled leads from the big lead-sellers.
We don't sell shared leads. We book roofing jobs — and we track every one to the dollar.
Everything a roofer needs to stay booked
Take one or hand us the whole funnel. Most roofers start with a free audit and let the numbers decide where to begin.
01Local SEO & Google Business Profile
Rank in the map pack for "roof replacement" and "roof repair near me." We optimize your Google Business Profile, citations, and service-area pages so you're the roofer homeowners find first.
02Google Ads & Local Services Ads
Show up first for high-intent roofing searches and earn the Google Guaranteed badge with Local Services Ads — so you pay for real roofing leads, not clicks.
03Roofing sites that book
A fast, mobile site built for one job: turning visitors into booked inspections and quote requests, with click-to-call everywhere and instant scheduling.
04Exclusive lead generation
Lead flow that's yours alone — never resold to three other roofers. Every call and form tracked to the dollar and routed straight into your CRM.
05Reviews & reputation
Roofers live and die by reviews. We automate five-star requests after every job and help you respond fast, so your rating keeps climbing and closing more bids.
06Storm & seasonal campaigns
Geo-targeted paid campaigns pre-built to scale the moment demand spikes — so you own the market when a storm rolls through your area.
Where you’re
losing jobs
Most roofers quietly bleed jobs in these four places. A free audit shows you exactly where — and how to fix it.
Don’t take
our word for it
A real review from a roofing & exteriors owner Eugine worked with. More on the Balaban Agency Google profile.
"I had the pleasure of working with Eugine in 2024. He’s very knowledgeable, and unlike so many others, he’s willing to prove himself first — he didn’t ask for money upfront like everyone else does. He resolved a Google Business Profile issue my previous marketing ‘guru’ left hanging for months in just a couple of days. Great guy, lots of integrity. Highly recommend — 5 outta 5 stars."
Kelly House
A1E Exteriors LLC
via Google
Most agencies treat a roofer like they'd treat a fashion brand. We don't. We know your trade, your margins, and your map.
Balaban Agency works with home service businesses and nothing else — roofing, HVAC, plumbing, electrical, painting, and the trades around them. That focus means we're not learning your business on your dime; we already know your seasons, your job values, and what a good lead is actually worth.
No long-term contracts and no vanity reports. We tie everything to calls, booked jobs, and revenue you can see in your own CRM — and we plan to earn the next month, every month.
Founder-led,
start to finish
No hand-offs and no account-manager runaround — you work directly with the founder.
"I started Balaban Agency because I was tired of watching good contractors get sold ‘impressions.’ Lately I've gone deep on roofing — I know your sales cycle, your ticket sizes, and what a real roofing lead is worth. We only win when your phone rings — so that’s the only thing we optimize for."
You work directly with Eugine — the person who actually does the work, not a rotating account manager. Roofing is where he spends most of his time right now, so he speaks your language. Like the review says: he’ll prove it first, before he ever asks for a long-term commitment.
you solid.
Get a free roofing marketing audit. We’ll show you exactly where you’re losing jobs and how to win them back — no pitch, no obligation.
Thanks — we’ve got it.
Eugine will personally review your setup and get back to you within 2 business days. Need it sooner? Call (360) 952-1035.
Prefer to talk? hello@balabanagency.com · (360) 952-1035