Balaban Agency helps HVAC companies get found on Google, win leads that are theirs alone, and book more service calls and installs — in the summer rush, the winter spike, and every month in between.
We don't sell shared leads. We book HVAC jobs — and we track every one to the dollar.
Everything an HVAC company needs to stay booked
Take one or hand us the whole funnel. Most HVAC owners start with a free audit and let the numbers decide where to begin.
01Local SEO & Google Business Profile
Rank in the map pack for “AC repair” and “furnace repair near me.” We optimize your Google Business Profile, citations, and service-area pages so you're the HVAC company homeowners find first.
02Google Ads & Local Services Ads
Show up first for high-intent HVAC searches and earn the Google Guaranteed badge with Local Services Ads — so you pay for real service calls, not clicks.
03HVAC sites that book
A fast, mobile site built for one job: turning visitors into booked service calls and install quotes, with click-to-call everywhere and instant scheduling.
04Exclusive lead generation
Lead flow that's yours alone — never resold to three other HVAC companies. Every call and form tracked to the dollar and routed straight into your CRM.
05Reviews & reputation
Homeowners pick the HVAC company with the most five-star reviews. We automate review requests after every job and help you respond fast, so your rating keeps climbing.
06Seasonal demand campaigns
Geo-targeted paid campaigns pre-built to scale the moment the first heat wave or cold snap hits — so you own demand when everyone's phone is ringing.
Where you’re
losing jobs
Most HVAC companies quietly bleed jobs in these four places. A free audit shows you exactly where — and how to fix it.
Don’t take
our word for it
A real review from a home service owner Eugine worked with. More on the Balaban Agency Google profile.
"I had the pleasure of working with Eugine in 2024. He’s very knowledgeable, and unlike so many others, he’s willing to prove himself first — he didn’t ask for money upfront like everyone else does. He resolved a Google Business Profile issue my previous marketing ‘guru’ left hanging for months in just a couple of days. Great guy, lots of integrity. Highly recommend — 5 outta 5 stars."
Kelly House
A1E Exteriors LLC
via Google
Most agencies treat an HVAC company like they'd treat a fashion brand. We don't. We know your trade, your margins, and your map.
Balaban Agency works with home service businesses and nothing else — HVAC, plumbing, roofing, electrical, painting, and the trades around them. That focus means we're not learning your business on your dime; we already know your seasons, your job values, and what a good lead is actually worth.
No long-term contracts and no vanity reports. We tie everything to calls, booked jobs, and revenue you can see in your own CRM — and we plan to earn the next month, every month.
Founder-led,
start to finish
No hand-offs and no account-manager runaround — you work directly with the founder.
“I started Balaban Agency because I was tired of watching good contractors get sold ‘impressions.’ I know how HVAC demand swings with the seasons and what a booked install is really worth. We only win when your phone rings — so that's the only thing we optimize for.”
You work directly with Eugine — the person who actually does the work, not a rotating account manager. He works hands-on across the home service trades, so he speaks your language. Like the review says: he’ll prove it first, before he ever asks for a long-term commitment.
your schedule.
Get a free HVAC marketing audit. We’ll show you exactly where you’re losing jobs and how to win them back — no pitch, no obligation.
Thanks — we’ve got it.
Eugine will personally review your setup and get back to you within 2 business days. Need it sooner? Call (360) 952-1035.
Prefer to talk? hello@balabanagency.com · (360) 952-1035